In an attempt to regain the investor confidence, BlackBerry Ltd. has unveiled the first portion of its plan to give a tough fight to its rivals in the emerging world of Web-connected electronics with an incredible platform intends at keeping track of shipping vehicles and containers.
The product from Internet of Things keeps together the device-management technology of BlackBerry as well as its QNX operating system, which are already embedded in 50 million vehicles, according to a company’s statement today.
BlackBerry’s Chief executive officer John Chen is working religiously to diversify the Waterloo, Ontario-based firm after its global smartphone market shares declined to less than 1 percent.
Now, the company is banking on its latest endevour ‘Internet of Things’ as the major source of growth in the coming times.
Internet of Things means the spread of Web-connected everyday electronics.
“As to when it’s going to shore up the top line, it’s probably going to take a little while but it’s not going to be a long while. The platform is going through trials at hospitals, connecting medical devices,” Chen said.
The shares of BlackBerry fell 0.5 percent to USD 10.57 at 1:57 pm in New York. The shares had increased last year to 48 percent.
According to BlackBerry’s website, the companies that are using the platform could keep a track of the vehicles that are running the software of BlackBerry and also measure how the drivers use media content, air conditioning, seat and steering wheel positions.