There are many people who prefer to read their news online nowadays. However, up until now, few of them trusted their social media as an important source to do that.
This has encouraged the most important social media networks – Facebook and Twitter to strive more to attract users on their news feed. Apparently, they have been successful, according to the most recent report issued by Pew Research Center.
While in 2013, only about 52 percent of the Americans preferred to read news using their Facebook or Twitter profile, this situation has changed a lot, as the percentage went up by more than 10 points.
This was consistent all over the United states and there were no notable differences in terms of age, gender, education level, race or professional status.
Even if the report shows that there are about as many people who read news on both platforms, Twitter still remains their favorite when it comes to following and reading breaking news. Thus, 59 percent of the ones surveyed admitted they prefer Twitter in terms of breaking news and only 31 percent go with Facebook. This is hardly surprising, given the fact that Twitter specializes in real-time information.
Nevertheless, even if news consumption on both social networks is on the rise, it seems that more than half of the participants to the survey who were under 35 do not regard either Facebook or Twitter as main sources, as 60 percent of them said the social networks” are not a very important way” to get news. The younger ones regarded them as reliable, main sources of information.
“The sizeable increase in news consumption on Twitter and Facebook since 2013 corresponds with new initiatives and features both platforms have introduced to promote access and engagement with media content,” explained the director for strategy and assessment of Knight Foundation, Jon Sotsky.
According to various experts, the way news on social media is received and perceived might have a powerful impact on news providers and could change the way journalism is viewed.
Therefore, it is safe to say that our favorite social media might significantly shape the way we stay informed. This theory is supported by yet another research which revealed that 70 percent of social media users believe these websites facilitate access to news and media.
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